Sparro

For content creators

You make content.Sparro handles the numbers.

An upcoming Sparro product for Danish content creators: honorariums, gifts and your tax figure in one place.

August incomeExample

18.561kr.

Categorised and booked by Sparro.

Join the waitlist

Nine out of ten audited creators had errors.

Audited creators with errors

94%

The Danish Tax Agency's audit of content creators found errors in almost every return it reviewed in the first half of 2025.

Reassessed in total

13 mio.kr.

That same audit ended in more than 13 million kroner in additional tax assessed. Money that could have been avoided with the numbers in order from the start.

Source: Skattestyrelsen (Danish Tax Agency), audit of content creators, H1 2025 (skat.dk/contentcreator)

What actually goes wrong.

  • The money comes from five places, and never with the same name twice.

    The bank line says "NINE AGENCY 4412". You're left to remember what it was.

  • Hobby or business? Nobody tells you when you crossed the line.

    It starts on the side. Suddenly the tax authority sees it differently.

  • Gifts have no receipt. They still count.

    A product sent to you has no invoice, but its value still has to go in your accounts.

What it looks like once it's built

Three things the product has to get right from day one.

Examples of a product that hasn't been built yet. That is why there's a waitlist and not a "try for free" button.

Example, not built yet

Payments from collabs sort themselves. Even when the bank line just says NINE AGENCY 4412.

Payments in August

Categorised by Sparro
  • NINE AGENCY 4412Brand deal+8.900,00Booked
  • ELGIGANTENBrand deal+3.500,00Booked
  • AWINAffiliate+2.847,30Booked
  • YOUTUBE ADSENSEPlatform+2.212,40Booked
  • PATREON PAYOUT JULMemberships+612,40Booked
  • ADTRACTION DKAffiliate+489,15Booked
August income, booked18.561,25 kr.

Gifts get a value you can approve. Sparro suggests it from the photo. Nothing is booked until you say yes.

Photo of the PR package, taken with a phone: a hand placing a white serum bottle in a cardboard box with paper shreds
Gift from a collabPhoto, date and source savedValued

Estimated value

1.850kr.

Estimated from the photo and the list price. Photo, date and source are stored.

Your figures, ready for the tax return. Honorariums, platforms and gifts added up, to check before you file.

Rubrik 15/felt 207, rubrik 20 and rubrik 111/felt 221 are filled from your income.

Your tax figureTo verify

For your tax return

184.200kr.
  • Honorariums and brand deals146.400 kr.
  • Affiliate and platforms15.500 kr.
  • Estimated value of gifts22.300 kr.
  • VAT threshold (50.000 kr.)Exceeded

Sparro warned you before the threshold was reached.

What it costs 0kr.

Free, while we build it together with the first creators who sign up.

The price decision is made. The list beside it is what gets built.

Join the waitlist

Six things, in the order they get built

  1. Payments from brand deals sort themselves

    Transfers from agencies, networks and platforms are recognised and booked as honorar income.

  2. Gifts get a value you can approve

    Photograph the PR package. Sparro suggests a value, you confirm it.

  3. You get an answer on hobby or business

    A few questions settle it, and you're told when the answer is unclear.

  4. Your figures, ready for the tax return

    Rubrik 15/felt 207, rubrik 20 and rubrik 111/felt 221 are filled in, to verify before you file.

  5. The agency's statement matches the bank

    Import the statement, or connect Patreon directly, so it matches the transfer.

  6. You're told before the VAT threshold catches you

    Income and gift value are added up across the year, so Sparro speaks up near 50.000 kr.

Join the waitlist

We're building this together with the first few hundred creators who sign up. No spam, just a note when we open.